Luxury Puerto de la Cruz Holidays

Seaside chic

Puerto de la Cruz

Holidays in Puerto de la Cruz bring together Tenerife’s tropical landscapes and its excellent selection of hotels, bars, restaurants and shops. The town is located on the island’s north coast and perfectly combines the old and the new, as well as the manmade with the natural. Explore the quaint old town and wander through its traditional, colourful architecture, before dining in a modern restaurant.

Beach lovers will find plenty for them here in Puerto de la Cruz. There are two stretches of sand to choose from, each of which is surrounded by the island’s tropical palms, plants and flowers. Playa de Jardin offers Tenerife’s iconic black sands and is backed by beach kiosks, as well as offering excellent opportunities for windsurfing and other wind sports. Playa Martiánez is smaller, with a beautiful backdrop of waterfalls, bars, restaurants, and tropical gardens. Whether you’re travelling as a couple or with family there’s plenty for you in this pretty town.

Luxury holidays in Puerto de la Cruz

Luxury holidays in Puerto de la Cruz offer a sense of Tenerife’s wonderful history combined with modern amenities. It’s perfect for explorers who can enjoy its pretty gardens and water sports opportunities. History enthusiasts will love wandering through the streets of the old town and the pretty little marina area, while foodies have plenty to choose from. Puerto de la Cruz is surrounded by palm trees and fruit plantations, with the restaurants benefitting from a diverse range of fresh produce and seafood.

Book your luxury holidays in Puerto de la Cruz with Sovereign today and we’ll help you get the most from your time away. Airport lounges and private transfers come as standard, and each of the hotels in our selection has been carefully tried and tested. Choose Hotel Botanico and you can immerse yourself in this tranquil resort, with its colourful tropical gardens full of ponds, foot bridges, waterfalls and more. An award winning spa and selection of vibrant restaurants complete the package.

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Your plans, our expertise

Start planning your Sovereign holiday by getting in touch with one of our Personal Travel Planners.

Lines open: Monday to Saturday 09:00 to 17:30 (Wednesdays from 9:30), Bank Holidays 10:00 to 16:00.

Our pick of the top hotels in Puerto de la Cruz

Every one of our hotels is handpicked and personally visited by our team

Typical Costs

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Flight Information

Flight time from the UK to Tenerife is around 4 hours 30 minutes. 

Transfer Time

Transfer time from Tenerife South airport to Puerto de la Cruz is approximately 1 hour.

When to go

Tenerife enjoys a classic Canarian climate: hot sunshine, all year round. You’ll get around 11 hours of sunshine a day throughout summer, which starts warming up around April and regularly pushes into the low 30s around July. Even in the off season, it’s unlikely to fall below the low-to-mid teens. 

Visa Information

Currently visas are not required for UK citizens travelling to Spain


Restaurant bills include a service charge by law in Spain, so whether you choose to tip further is up to you. If you enjoyed the meal and service, it is customary to leave 5-10%. Hotel porters and maids will appreciate a small tip, and while taxi drivers don’t require a tip, it’s common to round up the fare.

Introduction to languages

The official language of Spain is Spanish. English is widely spoken too, so getting by is easy.

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What our guests think

We've been finding people their own slice of paradise for 50 years, and like to think we're pretty good at it. 
Don't just take our word for it, though - see what our customers have said about their Sovereign experience..

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